Our Story
rooted in tradition
From Nonna Emilia's Calabrian roots to family tables across Australia, our story is one of heritage, family and recipes passed lovingly from one generation to the next.
La Famiglia
around the table
This is where our story began. Around a family table. Here traditions were passed down from one generation to the next, recipes were shared and every meal brought the family a little closer. Bippi is our way of carrying those moments, and those recipes, from our family's table to yours.
Since 1955
from calabria to your table
A NEW BEGINNING
In 1955, Nonna Emilia left Calabria, Italy, for the rural Victorian town of Mildura. Packed alongside her belongings were the family recipes she'd spent a lifetime enjoying, including her signature chilli, affectionately known as Bippi.
MILDURA ROOTS
Surrounded by the rich produce of Mildura, Nonna Emilia grew many of the ingredients that found their way onto the family table. Every jar of Bippi was made by hand and served with almost every meal—a tradition shared across generations.
RECIPES PASSED DOWN
As the family grew, so did the tradition. Recipes weren't written in books, they were taught around the kitchen bench, shared at Sunday lunches and perfected over decades. What began in Calabria continued to live on in every generation.
Sharing Bippi With Australia
Sixty-five years after Nonna Emilia arrived in Australia, her grandson Ben set out to share the family's recipes beyond the dinner table. Combining authentic Italian tradition with premium Australian produce, Bippi was officially born.
THE STORY CONTINUES
Today, Bippi proudly sits on shelves in every Coles and Woolworths supermarket nationwide and hundreds of independent grocers across the country, with a growing range of Italian condiments, sauces and snacks made to be shared around the table.
OUR PROMISE
THE BIPPI DIFFERENCE
Real ingredients.
Great food starts with great ingredients. From Italian tomatoes to premium Australian chillies, every jar begins with carefully selected produce chosen for authentic flavour.
approved by nonna
Every recipe has earned its place at our family table first. If it wouldn't make Nonna proud, it will never carry the Bippi name.
No shortcuts.
Crafted in small batches using traditional recipes and time-honoured methods. Because authentic Italian flavour has always been worth waiting for.
A note from our founder
Growing up, the best conversations in our family always happened around the table.
Every meal was made from scratch, every recipe had a story, and every jar of Bippi sat within arm's reach. It wasn't just about the food, it was about slowing down, sharing what you had, and making everyone feel welcome.
That's why I started Bippi.
To honour the recipes I grew up with, celebrate the traditions that shape me, and to make authentic Italian pantry staples that I would find in my nonna's pantry available for every home.
Whether you're cooking a family feast or simply adding a little heat to your lunch, I hope Bippi becomes part of your table, your memories, and your own traditions for years to come.
founders favourites
